- What makes B’atude products unique and conscious?
WE CARE ABOUT YOUR SKIN. WE CARE ABOUT THE PLANET. WE CARE ABOUT ANIMALS.
Saying it isn’t enough.
We’re working at almost-certified levels of care to make sure our products are consciously created:
SLS stands for Sodium Laurel Sulphate. This is a nasty chemical that does something fun: it makes your lotions and potions foamy. Foam is fun – but toxic chemicals are not.
B’atude products are made without SLS, yet we manage to find kind-to-your-skin alternatives that create a similar foaming effect.
Parabens are another toxic chemical that are used liberally in mainstream beauty products. Shampoos, body washes and skin lotions are some of products parabens can be found in.
It’s now understood that Parabens can wreak havoc on hormonal balances in the body, especially for women.
Eliminating parabens from B’atude’s co-founder, Anu’s beauty regime, was key to helping her overcome the effects of PCOS. And she continues to make sure that B’atude products are completely paraben free, no matter what.
Silicon is a cheap way for most mainstream beauty companies to make their beauty products smooth, sticky and water-resistant. That’s great, but if you want a healthy complexion, silicon is something you should stay away from.
B’atude knows how damaging silicon can be – it clogs pores and makes it difficult for your skin to breathe. B’atude products are free from silicon, always.
Paraffin is often used in candles, as well as skincare products. While it’s great for quickly making skin feel hydrated, it’s not great for the skin in the long term. The main problem is that paraffin clogs pores and prevents the skin from breathing.
B’atude products are consciously paraffin free. We know that clogged pores are one of the signs of congested, unhealthy skin. No paraffin is found in any of our B’atude products.
Genetically Modified Organisms are ingredients that have been changed using toxic chemicals. If a chemical is so powerful that it can change the way an ingredient grows, you can bet it will have effect on your body if you consume it.
That’s why B’atude makes sure none of its ingredients contain ingredients that have been tampered with by chemicals or changed from their natural form.
MEA, DEA, TEA FREE
MEA, DEA and TEA all come under what we know as ethanolamines. These have been researched to have negative effects on liver, kidney and nervous system functions in the body.
B’atude products completely avoid the use of ethanolamines.
FREE OF METALS
At B’atude, we ensure all our creams pass a heavy metals test. This means all our ingredients are safe to use on your skin.
ENVIRONMENTALLY RESPONSIBLE PACKAGING
B’atude users care about the world. B’atude cares about the world. That’s why every product we create is packaged with recyclable paper and card. Making sure our products are environmentally friendly is a key part of our mission.
Many people don’t realise the benefits of airless bottles. When you pump an airless bottle – there’s a vacuum underneath it, and a diaphragm that pushes up the cream. Usually, normal pumps work by allowing air to go into the bottle and using that to push the lotion upwards.If air is used to push the product up, the lotion will start to lose its freshness because of the exposure.With an airless bottle, the lotion completely maintains its freshness.
At B’atude we make an active effort to invest in using airless bottles, even though they are costlier to create and package our lotions in. Our best-selling daily use creams(Rejuvenating day cream, Regenerating night cream and Eye contour cream) the power of an airless bottle to make sure the lotion remains as fresh as possible.