Our skin is the largest organ of our body. It plays a crucial role in eliminating body waste, through pimples and sweating. It is also our largest immune defence barrier. So when we put any kind of toxic ingredient onto our skin, up to 60% or more will be absorbed into our blood stream.

Our skin is extremely permeable. Over time, it can become overburdened by this constant chemical input to our bloodstream, and the skin becomes weak as our bodies try to cope with these foreign substances.

This is particularly important for leave-on cosmetic products like hair dyes, facial creams and make-up. Putting just a small amount of a toxic chemical on our skin everyday will eventually accumulate in the tissues and organs of our body. This chemical pollution of our body is called Body Burden.

Recent scientific studies show that these chemicals are toxic even at very low doses. It also shows that some of these chemicals may be a contributing factor to the critical hormonal issues and vast epidemic of infertility many are experiencing now.

If you are pregnant or breast-feeding, your baby is exposed – through you – to these chemicals, which can have even worse effects on the skin and overall wellness of your developing child.


  • Organic ingredients are plants, vegetables and fruits grown without the use of pesticides, herbicides, synthetic fertilizers or genetic modifications
  • Organic ingredients are cruelty free, and made without the use of harsh irritants, chemicals, or carcinogens
  • Organic ingredients do not cause adverse effects like peeling or burning
  • Organic ingredients do not contain artificial dyes, fragrances, or synthetic preservatives